Vivacious Selena Gomez brightens Adidas Neo’s Summer 2015
Kick off the beach vibes with Selena Gomez’s NEO Spring Summer collection of 2015 with bright, vibrant colours for you to hit downtown or the beach! Adidas Neo Label continues with part 2 of the Selena Gomez inspired collection, taking the…
adidas Launches Climachill Apparel That Helps Keep You Cool and Raises Your Game
adidas launches Climachill, a revolution in active cooling apparel technology. The line incorporates innovative fabric woven with titanium and industry-first 3D aluminium cooling spheres. The technology provides an instant chilling sensation to help athletes’ performance in warm conditions – lowering…
adidas Originals Superstar Supercolor Pack – a collaboration with Pharrell Williams
A true superstar knows the importance of individuality. It’s not about following the pack, or telling someone else what to wear. You cannot impose a style on a superstar – nor a trend, or a colour. This is the ethos…
adidas NEO Label Launches The Spring 2015 Selena Gomez Collection
The new City Life collection from adidas NEO Label and Selena Gomez is heavily inspired by the glam sportswear look, fusing contemporary sportswear with city attitude. Selena Gomez, global style icon for the adidas NEO Label, has further developed her…
Da Nutrition Launches its Indiegogo Campaign for Just-Lift-It Sportswear Range
PENSACOLA, Florida, March 4, 2015 /PRNewswire/ — Lift more to change the world. Da Nutrition announced a pre-order campaign on the world’s largest crowdfunding platform Indiegogo. With the campaign that began March 3 consumers and fitness enthusiasts will have the…
It’s A Wrap : The Complete Guide to Wrist Wraps
Apart from looking fancy on the gym floor, fitness gear and accessories also have other important roles when it comes to showtime. The right pickings help you raise the bar (literally) in terms of both performance and appearance. These include…
