ToughASIA

Just when you think you're tough enough

adidas Ultra Boost: Picking the Right Shoes [Infographic]

Are you training and sweating profusely for an upcoming marathon? Did you know that warming up and cooling down plays a big part in weight loss, as well as BOOST energy? Before you gear up and get ready, check out…

Top 5 Simple Bodybuilding Tips

Compound Movements Rather than focus on isolating exercises which target just one muscle group, it’s best to work on compound movements. These are bodybuilding exercises like squats, deadlifts, bench presses, pull ups. An isolating movement is an exercise like a…

Most Common Chest Training Mistakes

A sculpted well defined chest is probably the ultimate sign of masculinity. For ions the male form has been portrayed in sculpture, paintings and artwork with models boasting massive well defined pecs. While most guys may think that they know…

Happenings

adidas and Parley For The Oceans Showcase Sustainability Innovation At UN Climate Change Event

Today adidas celebrated its recently announced partnership with Parley for the Oceans in the unique surroundings of the United Nations headquarters and showcased an innovative footwear concept born from this collaboration. Parley for the Oceans is an organisation in which…

Are Natural Fibers The Hottest New Trend For Running Socks?

Zensah® launches Copper and Wool Running Socks to deliver a fresh set of benefits to athletes Miami, FL (PRWEB) June 19, 2015 – Zensah, the athletic compression apparel company, has recently launched Copper and Wool Running Socks to expand their…

New Pilot Study: Tart Cherry Juice Reduced Post-Race Respiratory Tract Symptoms After A Marathon

LANSING, Mich., June 25, 2015 /PRNewswire/ — While previous research suggests tart cherry juice may help aid muscle recovery after extensive exercise, a new pilot study published in the Journal of the International Society of Sports Nutrition1 found that Montmorency tart cherry…

OX Enterprises Proudly Launches Its New Fitness Loop Bands – OX Power Bands

The health club tested Ox Power Bands are a valuable addition to the toolkit of any fitness advocate. These resistance band loops are versatile, durable, effective and are perfect for those in pursuit of fitness or rehabbing from injury. Madisonville,…

UFC® and Reebok Elevate Sport of MMA with First-Ever UFC Fight Kit

June 30, 2015 (New York City, NY): UFC® and Reebok today unveiled the first-ever UFC Fight Kit. Built for high-performance athleticism, the UFC Fight Kit will be worn by every athlete that steps into the Octagon® and symbolizes UFC’s continuing…

68 Is The New 40?

BATON ROUGE, La., July 1, 2015 /PRNewswire/ — Just in time for the start of the 2015 National Senior Games presented by Humana, The National Senior Games Association (NSGA) — a Multi-Sports Council Member of the United States Olympic Committee…

Garmin® Introduces Stylish Aviator Watch with Sophisticated Aviation Features

OLATHE, Kan.–(BUSINESS WIRE)–Garmin International Inc., a unit of Garmin Ltd. (NASDAQ: GRMN), today introduced D2 Bravo, a next-generation aviator watch that combines practical functionality and sophisticated design to bring pilots and aviation enthusiasts a premium GPS watch. D2 Bravo incorporates…