ToughASIA

Just when you think you're tough enough

ASICSTIGER go Plane Crazy to celebrate Mickey’s 90th Anniversary

To mark 90 years since Mickey Mouse first appeared on the big screen, ASICSTIGER has collaborated with Disney once again to commemorate Plane Crazy, the first Mickey Mouse cartoon to be produced. The range of shoes will feature the low…

Casio PRO TREK Smart Outdoor Watch with Offline Maps now available in Malaysia

Casio Computer Co., Ltd. has released the PRO TREK Smart WSD-F20A wrist device with offline map features that are useful in the outdoors. Moving on from creating timepieces since the 1970s, Casio has fully leveraged the technologies and experience it…

ASICS HyperGEL-SAI & HyperGEL-KAN combine street style with HyperGEL MIDSOLE street style with midsole technology

ASICS has announced the launch of the new HyperGEL-SAI™ and HyperGEL-KAN™, the latest additions to the HyperGEL™ series. The HyperGEL™ series combines vibrant street style with high-performance GEL®street style with proprietary to ASICS. HyperGEL’s balance of style and technology gives…

Run For The Oceans with adidas and the limited-edition UltraBOOST Parley

Our oceans are dying, but you can help save them. All you need to do is Run For The Oceans from June 8th, World Oceans Day 2018 till July 8th. adidas and Parley for the Oceans announced the return of…

Oakley® presents Tour de France Collection

A salute to the most famed race in cycling, the Oakley Tour de France Collection includes one-of-a-kind styles of Oakley performance eyewear. Oakley designers created iconic art to represent the various stages of the Tour de France, from climbs and…

Oakley’s Flight and Field Jacket Drops the Fog

Oakley, one of the leading sport performance eyewear brands in the world has unveiled the Flight Jacket and Field Jacket. Aerodynamic engineering makes this speed specialist the ultimate eyewear for cycling, running and beyond. Both Flight Jacket and Field Jacket are…

IRONMAN names Hoka One One as Official Running Shoe

HOKA has been named as the Official Running Shoe of the IRONMAN North America Series and the IRONMAN Europe Series. The partnership between IRONMAN and HOKA will bring added focus to the “Humans of HOKA” campaign. Humans of HOKA follows…

Experience the Liberty ISO: Be Free to Go Farther with Saucony®

Free to Go Farther: Introducing the Liberty ISO, the ultimate in cushioning with full-length EVERUN™ and just enough guidance Maintaining its relentless commitment to both the runner and performance innovation, Saucony has unveiled the all-new Liberty ISO, a high-performance, lightweight…

adidas Running launches BOOST™ 5th year anniversary pack

To celebrate it’s fifth year anniversary, the Energy BOOST has been updated and re-released in its original black and yellow colourway as part of an anniversary pack that champions adidas’ most iconic and loved silhouettes – the Energy BOOST OG…

Suunto Spartan Sport Wrist HR receives 2017 Good Design Award

Suunto Spartan watches continue to gain recognition for their design as Spartan Sport Wrist HR, introduced to public in March last year, received the appreciated 2017 GOOD DESIGN™ Award. The winning watch has been designed in Finland by Suunto Industrial…