The wait is over. adidas embraces the future of running with the introduction of UltraBOOST Uncaged, a shoe inspired by fans and perfected by the innovation experts of adidas Running.
Re-engineered upper delivers Uncaged look without compromise
Featuring a new adidas Primeknit upper, an internal support system and unique tiered lacing system, UltraBOOST Uncaged is engineered for maximum performance.
To transform the Uncaged look into a performance vehicle, adidas adapted an internal midfoot skeleton using technology developed for the world’s top track athletes, delivering highly technical support and comfort with a rebellious look.
A re-engineered adidas Primeknit upper provides flexible breathability and natural movement through each stride to complement an adaptive knit collar. A new multi-tiered lacing system allows runners to personalize style and fit, while specially-designed flat laces offer enhanced comfort and stability.
Trademark adidas innovation updates for high performance
Alongside its new innovations, UltraBOOST Uncaged also maintains its signature UltraBOOST which features a supportive heel counter and keeps the foot locked in place for additional stability; a full length BOOST midsole provides industry leading Energy Return and a Stretchweb Continental Rubber™ outsole flexes naturally for superior traction with every step.
After global trendsetters first modified UltraBOOST by cutting off its cage, adidas embraced the movement and invited partners to create their own stylized versions of the shoe.
“UltraBOOST Uncaged combines the performance and innovation standard of UltraBOOST with the unique flair of our passionately creative fan base,” says Ben Herath, Vice President of Design for adidas Running.
“adidas is committed to making athletes better through innovation and UltraBOOST Uncaged is another prime example of that pledge being met with the input of runners from around the world.”
adidas UltraBOOST Uncaged will be available to pre order on adidas.com.my beginning June 22 and in adidas performance stores from June 29 at RRP RM750.
Join the adidas Energy Running movement by following @adidasrunning on Twitter and Instagram using #UltraBOOST.
