Earn Your Armour Challenge 3 by Under Armour and CrossFit GTX
When ‘normal’ human beings of the rat race are sitting in evening peak hour traffic congestion, and complaining about it, more than 30 Cross Fit-ters decided to take charge of their lives and improve themselves to a whole new level…
névo: French Minimalist Watch
Névo, a collaboration between French designers and experienced sports electronics experts, introduces the Névo watch, a timepiece that connects the elegance of the past with the power of the future in a sleek modern design featuring activity tracking, smartphone notifications,…
Ralph Lauren Launches PoloTech Smartshirt with Groundbreaking Adaptive Workout App
NEW YORK–(BUSINESS WIRE)–Ralph Lauren Corporation’s (NYSE:RL) innovative PoloTech™ smartshirt, a seamless blend of sleek, modern style with real-time biometric technology, makes its retail debut on August 27. Ralph Lauren continues to lead the fashion industry in wearable technology with the…
Exclusive Interview: Maslina Ismail fights for more CrossFit titles with broken finger at X45 Challenge
If Jack is the master of all trades, Maslina Ismail has to be the ‘Jill, the master of all sports’. Coming in from her success in last year’s X45 Challenge, Maslina will be participating in the team event, which consists…
adidas challenges creators to “Unfollow” Messi
Four time Ballon d’Or winner stars in new film to inspire the creators of today Kuala Lumpur, 20 August 2015 – Leo Messi, arguably the greatest player in the history of football, empowers creators today to create their own path and no…
Malaysian Spartans learns the steps in community workout at Fuel Athletics
AROO, Spartans! Are you preparing to dominate the Malaysia Spartan race this October? Some 50 aspiring Malaysian Spartans had a free community workout hosted by the awesome trainers at Fuel Atheletics, to prep their skills and get ready for the next…
World’s First & Original Avocado Green Tea Ice Cream Made in Singapore
Singapore, Singapore, August 06, 2015 –(PR.com)– The World’s First & Original Avocado Green Tea Ice Cream, made in Singapore, was globally launched by Harvest Prime for charity at the Singapore Red Cross on Sunday 26 July 2015. The R&D for…
Dynamic® Performance Insoles- Flex-Arch® Technology
Dynamic® Sports Development LLC introduces the first performance insole with a carbon fiber reinforced Flex-Arch® support system, allowing your arch to be supported and naturally flex at the same time. These performance insoles also feature Coolmax® top lining, AGion® anti-Microbial…
Ironman adds Ironman 70.3 Jönköping in Sweden
IRONMAN® 70.3® Jönköping Becomes Fourth IRONMAN 70.3 race in Scandinavia. JÖNKÖPING/FRANKFURT/TAMPA (August 16, 2015) – Fueled by the success of IRONMAN® Kalmar, IRONMAN is proud to announce the new IRONMAN® 70.3® Jönköping triathlon. The inaugural race will take place on…
Introducing HRM-Tri™ and HRM-Swim™ – The First Heart Rate Monitors for Land and Water from Garmin®
OLATHE, Kan.–(BUSINESS WIRE)–Garmin International Inc. announced HRM-Tri and HRM-Swim, the company’s first underwater heart rate monitors. Featuring compact and comfortable designs for minimal drag through the water, triathletes and swimmers can take their training to the next level with HRM-Tri…























