ToughASIA

Just when you think you're tough enough

Record Breakers and Regional Glory: Over 2,000 Athletes Charge East Coast Park at TRIFACTOR Asian Championship 2026

East Coast Park turned into an intense battleground for regional endurance sports on 13 September 2026, as the TRIFACTOR Asian Championship 2026 welcomed more than 2,000 athletes hailing from 47 nations. Serving as the official finale for the 2025/2026 TRIFACTOR…

TOURISM MALAYSIA COLLABORATES WITH MYSTA & BIKE AID SINGAPORE TO BOOST CYCLING TOURISM

Tourism Malaysia is leveraging Ride for Rations 2026, a cross-border cycling event between Singapore and Malaysia, as a strategic platform to strengthen Malaysia’s position as an experiential sports tourism destination while developing new cycling tourism products for the international market….

THE KALLANG GROUP AND DENTSU SPORTS INTERNATIONAL TO HOST MIZUHO BLUE CHALLENGE – THE KALLANG FOOTBALL SERIES SINGAPORE

The Kallang Group and Dentsu Sports International (DSI) today  announced the inaugural Mizuho Blue Challenge – The Kallang Football Series Singapore, the  first proprietary sports property in The Kallang Group’s growing portfolio, to be held this November  at the National…

Chiang Mai Thailand by UTMB 2026 Opens for Registration on 1 July

The region’s premier trail running event, HOKA Chiang Mai Thailand by UTMB®, has officially announced the registration launch for its 2026 edition. Reaffirming its prestigious status as the Asia Pacific Major of the global UTMB® World Series, the event will…

Betterment Sports signs national runner Shaun Goh and secures first sponsorship with Embed Financial Group Holdings

Singaporean sports management company, Betterment Sports (BMS) today announced that national middle and long-distance runner Shaun Goh has kicked off his racing season with an outstanding run in the 5000m at the Puma Nitro Lange Laufnacht in Germany. Goh shaved…

Tour de Bintan cycling race returns with a refreshed brand and international ambitions

A new beginning does not always mean leaving the same place behind, but  rather embracing a fresh and different concept, much like Tour de Bintan event. An iconic  international cycling race in Bintan Island, which was previously held in Riau…

EFGH signs a three-year title sponsorship for Tour de France Singapore Criterium

The Tour de France EFGH Singapore Criterium will return on 7 and 8 November 2026, with Embed Financial Group Holdings (EFGH) confirmed as title sponsor for the next three consecutive editions, signalling a long-term commitment to both the event’s growth…

TriFactor Singapore 2026 Marks 17th Anniversary with Landmark Shift to Sustainability and Record Participation

The 17th edition of the TriFactor Run & RunSwim returned to East Coast Park this weekend, marking a historic milestone in the event’s journey. Beyond the grit and sweat of nearly 1,500 athletes, the 2026 race set a new standard…

Registration Opens for BYD Singapore International Marathon with Revamped $177,500 National Championships

The landscape of competitive distance running in Singapore has just shifted. SG International Marathon Pte Ltd (SGIMPL) has announced a major overhaul of the National Championships at the BYD Singapore International Marathon (SIM) presented by adidas. Headlining this refresh is…

Wilde Rules the Lion City: Hayden Wilde Dominates Singapore T100 with Record-Breaking Win

New Zealand’s Hayden Wilde proved he is the undisputed king of the Lion City, delivering a masterclass performance to win the Singapore T100 Triathlon on April 25. In a display of pure dominance, Wilde secured his second consecutive victory in…