Breakthrough HydroMassage Lounge™ Model Hits the Market
CLEARWATER, Fla., Aug. 6, 2015 /PRNewswire/ — HydroMassage has officially announced the release of the much-anticipated new Lounge model.
The most noticeable highlights of the HydroMassage Lounge are a smaller footprint and a seated design, offering a unique new massage experience. Originally used in chiropractic settings and made popular in fitness clubs, the traditional, “lie-down” HydroMassage Bed models have been used for over 26 years.
With the introduction of the Lounge, the combination of the two models now provides solutions to reach a much larger user audience. Throughout every stage of development, the team of engineers was tasked with translating 26 years of know-how with the traditional Bed models into a completely new format.
“Our goal is always to stay at the absolute forefront in terms of innovation,” commented Paul Lunter, HydroMassage Founder and President. “From an R&D standpoint, everything we do is based around continually finding ways to maximize the user experience. With the Lounge, that focus helped us create a product that’s the first of its kind in the world.”
In addition to the seated design, other notable additions to the Lounge model are a stronger massage, new panels colors, and a custom LED lighting package. Internal component upgrades were also made to enhance the durability of the equipment, as many gyms are reporting 10+ hours of massage usage per day on as many as seven units per location.
Pairing both the Lounge and Bed models for the first time together at the IHRSA tradeshow in Los Angeles produced abnormally high usage rates from attendees, and led to interesting observations about HydroMassage user preferences.
The Bed was the preferred choice for users that were tired and wanted to lie down and fully relax. Alternately, those in need of a quick massage on the go found Lounges to be a better fit. The net result? It became evident that fitness clubs with both models will see a larger percentage of their members using HydroMassage.
Visit http://www.hydromassage.com/2015/ for more information on the new models.
HydroMassage® is a product of JTL Enterprises Inc., with headquarters in Clearwater, Florida. JTL was established in 1989 to manufacture new and innovative products that bring comfort, relief and relaxation to people all over the world. HydroMassage® units combine the soothing benefits of water, heat and massage, while allowing users to remain clothed and comfortably dry throughout their experience.