Super League Triathlon Teams Up With Apparel Brand XCeed For Customwear
Super League Triathlon (SLT) and high performance multi-sport clothing company, Xceed, have joined forces in a four-year merchandising deal that sees the launch of an online global store, a physical presence at each SLT event and personalised kit, in which the professional athletes will be racing. The new, fully customisable range includes race kit, casual wear and accessories, meeting all the needs of competitors, spectators and fans, who will enjoy fast shipping of their high-quality goods worldwide.
CEO and co-founder of Super League Triathlon, Michael D’hulst, said: “Collaborating with Xceed to develop a whole range of merchandise takes the SLT brand to a new level. Fans and spectators can feel even more a part of the Super League family, and Age Group participants can race in the same kit as some of the world’s greatest professional triathletes. Both SLT and Xceed have a key focus on ensuring customers have the ultimate experience, so we’re really excited to give this to our global audience.”
Xceed is headquartered in Mexico City and offers sizes ranging from age 4 to adult 6XL. The new merchandise will be available to buy at each of the SLT events, starting with the first race of the season in Jersey on 28-29 September. The online store is now live at superleagueshop.com.