Remember all the littering images that went viral in some of the major runs in Malaysia? Looks like things are starting to turn around starting at the upcoming Danajamin Mighty Run (DMR) that will be introducing “plogging” to runners. Plogging is a combination of jogging whilst picking up litter, which are both environmentally friendly and healthy, as it actually burns 100 additional calories than simply jogging.
DMR is in its fourth year and is one of Danajamin Nasional Berhad’s (Danajamin) CSR programme whereby all the ticket sales proceeds from the run are contributed to The National Autism Society of Malaysia (NASOM). NASOM is a non-profit nationwide NGO which Danajamin has been supporting for the past 6 years. This collaboration seeks to assist and provide opportunities for the underserved community, in line with Danajamin’s passion to ensure better access to quality education for all.
“Danajamin Mighty Run 2019 is an annual charitable cause organized in order to provide acceptance and awareness about Autism Spectrum Disorder (ASD). We believe in recurring initiatives to promote sustainability of the nonprofit organisations,” says Mohamed Nazri Omar, Managing Director / Chief Executive Officer of Danajamin.
Last year, 2,500 participants took part in Danajamin Mighty Run 2018 including participation from corporate figures, parents of autistic children and from the general public of all ages. It had successfully raised RM110,000 for NASOM.
This year, Danajamin has partnered with Amira Daniea, a 14-year-old autistic painter who discovered her passion for drawing and painting at the age of 4. Amira Daniea’s beautiful rendition of KLCC Twin Towers landscape are featured to complement the DMR 2019’s collaterals.
The run be held at the Taman Botani Negara Shah Alam on Sunday, 8 December 2019, covering three (3) main categories; 1KM Autism Family Walk (RM35), 5KM Fun Run (RM50) and 10KM competitive run (RM80).
In keeping with the #feelthespectrum tagline, DMR 2019 will also feature several sensory activities covering four (4) senses (sight, hearing, smell and touch) along the routes. This is to provide participants with a heightened sensory experience and awareness of activities that those on the spectrum enjoy, find relaxing and therapeutic.
Interested participants may register directly via https://www.ticket2u.com.my/event/15896/danajamin-mighty-run-19 . Registration period is open until 24th November 2019.